WTVP - President & CEO
January 2015 - Make New Programs, But Keep The Old
Photo of WTVP CEO Moss Brenahan
Moss Bresnahan
Moss Bresnahan - President & CEO, WTVP

Make New Programs, But Keep The Old

"It's the closest thing to water cooler television as public television gets." That was Masterpiece executive producer Rebecca Eaton's reaction to the runaway success of Downton Abbey following its first season.

Four years and four seasons later, the show continues to introduce new fans to PBS-part of a strategic move that brought more arts programs, the Think Wednesdays lineup of science programming and younger-appeal fare such as Sherlock. Led by the strength of Downton Abbey and Ken Burns' The Roosevelts (which aired in September 2014), PBS pushed to number 5 among all broadcast and cable networks in the Nielsen ratings for the 2013- 2014 TV season. For the first time ever, PBS finished behind only CBS, NBC, ABC and Fox, a five percent increase over the previous ratings season.

Obviously, this is great news for us here at WTVP, and it's spurring us to look at our own productions and content on all of our platforms. We are in exploratory stages on a local companion piece to the Ken Burns presentation Cancer: The Emperor of All Maladies (coming in March), and interstitial features to accompany upcoming films on the Vietnam War (starting in April). I'm excited by these potential collaborations and will look forward to sharing more with you as this content begins to take shape.

In this time of new beginnings, I'm also taking time to reflect on my first four months at WTVP. Already during my time with you, we have hosted the only Downstate Gubernatorial debate in Illinois, won an Emmy, premiered a significant documentary on the 2013 tornadoes to a standing ovation, and celebrated the biggest group of station volunteers it has ever been my pleasure to honor at one time. Indeed, a very good year.

Thanks for your interest and support. I wish you all the best in the new year.

Moss Bresnahan
President & CEO, WTVP

Twitter: @MossILMedia

P.S. And for classic PBS, it doesn't get better than Antiques Roadshow. Catch the premiere of season 19 at 7 p.m. Monday, Jan. 5th.

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