WTVP - President & CEO
September 2015 - How do you get to Sesame Street?
Photo of WTVP CEO Moss Brenahan
Moss Bresnahan
Moss Bresnahan - President & CEO, WTVP

How do you get to Sesame Street?

You may have read media reports about Sesame Workshop's new distribution agreement with HBO that left you wondering how our kids will get to Sesame Street. The answer remains as it has been since 1971: By tuning in to WTVP. Sesame Street will continue to air on PBS stations as part of the PBS KIDS service, building on a 45-year history.

Sesame Workshop is a separate, independent organization. Their new partnership does not change the fundamental role PBS and WTVP play in the lives of families. The PBS KIDS service is comprised of more than a dozen series that have been developed with the needs of today's children in mind, in academic areas as well as collaboration, communication, critical thinking and creativity, which research has shown are increasingly important skills in the 21st-century classroom and workplace.

Beloved characters from our many popular series are helping boys and girls, especially at-risk children, build the fundamental skills they need, whether they receive our content through television, digital platforms or in school.

That's why we are so intensively focused on building out PBS KIDS series and properties that truly make a difference in children's lives- especially children who may not have books, computers, broadband or cable in their homes, but do have access to a television.

Series such as our most-watched by 2-5 year olds: Curious George, Daniel Tiger's Neighborhood, Wild Kratts, Dinosaur Train and Peg + Cat. Each of these programs is a powerful part of PBS KIDS' innovative, educational media service.

And as we keep old friends, we also welcome new ones. Watch for Nature Cat and Ready Jet Go! launching later this year.

Welcome and thank you to all our members who joined, renewed and made additional gifts during the August drive. We truly appreciate your support.

Moss Bresnahan
President & CEO, WTVP

Twitter: @MossILMedia

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